HANNU VERKASALO – Ph.D. & Lic.Sc. & M.Sc. (Tech.), M.Sc. (Business), M.Soc.Sc.

ACADEMIC HOMEPAGE

Hannu Verkasalo

Piispanmäenkuja 6A2

02240 Espoo, Finland

hannu.verkasalo(a)verkasalo.com

http://www.verkasalo.com

Mobile: +358 40 5959663

Skype account: verkasalo

MSN: hannu.verkasalo(a)hut.fi

Projects

Currently:

Global Smartphone Study – a global initiative to model the behavior of mobile subscribers

Earlier:

MoMI project – Modeling of the mobile Internet usage and business

OtaSizzle – Ubiquitous Social Media for Urban Communities

COIN project – Dynamics of Competition and Innovation in the converging Internet and mobile networks

Research focus

- Mobile audience measurements

- Networking technologies: evolution of wireless business models, technologies, regulation

- Market analyses related to mobile services, markets and technologies

- User experience modeling

- Mobile social media

- Assessment of disruptive mobile applications and services

- Social network analysis, machine learning and human behavior modeling through computerized methods

Degrees

Doctor of Science in Technology, Helsinki University of Technology, 2009.

Licentiate of Science in Technology, Helsinki University of Technology, 2007.

Master of Social Sciences, University of Helsinki, 2006.

Master of Science in Technology, Helsinki University of Technology, 2005.

Master of Science in Economics, Helsinki School of Economics, 2005.

Academic publications

Verkasalo, H. 2009. Handset-Based Analysis of Mobile Service Usage. Doctoral dissertation. Department of Electronics, Communications and Automation. Helsinki University of Technology.

Verkasalo, H. 2009. Deployment of Mobile Audience Measurements in a Living Lab Context. Forthcoming in International Journal of Handheld Computing Research (IJHCR), 2009.

Verkasalo, H. & Mohtaschemi, M. & Peltomäki, M. & Alava, M. 2009. Modularity-based behavioural segmentation of mobile subscribers. Forthcoming in conference proceedings 2009.

Verkasalo, H. & Bouwman, H. & López-Nicolás, C. & Molina-Castillo, FJ. 2009. Analysis of mobile Internet, map application and game adoption among smartphone users. Forthcoming in conference proceedings 2009.

Verkasalo, H. 2009. A Measurement Framework of Mobile Service Adoption. Forthcoming in International Journal of Handheld Computing Research (IJHCR), 2009.

Verkasalo, H. & Hämmäinen, H. & Heikkinen, M. & Hanbo, Z. 2009. An Assessment of Revenue Model Success through Service Usage. Presented at the Conference on Telecommunication Techno-Economics (CTTE) 2009, 15-16 June, Stockholm, Sweden.

Verkasalo, H & Salmeron, BJ. 2009. Analysis of the Contextual Behaviour of Mobile Subscribers. Presented at EuropeComm 2009. The First International ICST Conference on Communications Infrastructure, Systems and Applications in Europe. London 10-13 August, 2009.

Verkasalo, H. & Bouwman, H. & López-Nicolás, C. & Molina-Castillo, FJ. 2009. Analysis of users and non-users of smartphone applications. Forthcoming in a journal publication.

Verkasalo, H. 2009. Open Mobile Platforms: Modeling the Long-Tail of Application Usage. Presented at ICIW 2009. The Fourth International Conference on Internet and Web Applications and Service. May 24-28, 2009, Venice/Mestre, Italy. Best paper award.

Verkasalo, H. 2009. An Assessment of the Handset-Based End-User Research Process. Presented at The International Telecommunications Society (ITS) Conference, Montego Bay, Jamaica, June 23-26, 2009.

Verkasalo, H. 2009. Analyzing the Stickiness of Mobile Service Usage. Published in Promoting New Telecom Infrastructures: Markets, Policies and Pricing. Edited by Morten Falch and Jan Markendahl, and published by Edward Elgar.

Verkasalo, H. & Lindqvist, K. & Hämmäinen, H. 2008. Scenario Analysis of Mobile Voice Services Market. Presented in 2008 IEEE Services Computing Conference (IEEE APSCC 2008), Dec 9-12, Taiwan.

Verkasalo, H. 2009. Modeling the Future Mobile VoIP Market. Published in book series Engineering the Computer Science. IN-TECH, Austria.

Verkasalo, H. 2008. From Intentions to Active Usage: A study on Mobile Services in Finland. Presented in ITS Europe 2008, in Rome, Italy, September 17–20, 2008.

Heikkinen, MVJ. & Kivi, A. & Verkasalo, H. 2008. Measuring Mobile Peer-to-Peer Usage: Case Finland 2007. Proceedings of Passive and Active Network Measurement Conference (PAM 2009). Seoul, South Korea, April 1-3rd, 2009.

Verkasalo, H. 2008. Dynamics of Mobile Service Adoption. A book chapter, published in Advances in E-Business Research (AEBR), US, 2008, Edited by Professor In Lee.

Verkasalo, H. 2008. Analysis of the Forces Reshaping the Mobile Internet Business. International Journal of Interdisciplinary Telecommunications and Networking, Vol 1(1).

Verkasalo, H. 2008. Measuring the Adoption of Mobile Services. Presented in Networking and Electronic Commerce Research Conference 2008 (NAEC) in Riva del Garda, Italy, September 25–28, 2008.

Verkasalo, H. 2008. Framework for the Strategic Analysis of the Mobile Internet Business. Presented in EuroCPR 2008, in Seville, Spain, March 30 – April 1, 2008.

Verkasalo, H. 2008. Handset-Based Estimation of Mobile VoIP Demand. Presented in ICICWS conference, Hongkong, March 2008.

Verkasalo, H. 2008. Dynamics of Mobile Service Adoption. Forthcoming in Journal of E-Business Research, 4(3) July 2008.

Verkasalo, H. 2008. Handset-Based Measurement of Mobile Service Demand and Value. INFO: The Journal of Policy, Regulation and Strategy; Vol 10; No 3; May 2008.

Verkasalo, H. 2008. Contextual Patterns in Mobile Service Usage. Journal of Personal and Ubiquitous Computing, Online First; 2008.

Verkasalo, H. 2007. Measurement of Smartphone Service Evolution in Finland. Journal of Targeting, Measurement and Analysis in Marketing; Special Issue; December 2007.

Verkasalo, H. 2007. Analysis of mobile Internet usage among early-adopters. Info: The Journal of Policy, Regulation and Strategy for Telecommunications, Information and Media, volume 11, number 4.

Verkasalo, H. 2007. Empirical Findings on the Mobile Internet and E-Commerce. Presented at 20th Bled e Conference: eMergence: Merging and Emerging Technologies, Processes, and Institutions. Bled, Slovenia, June 4 - 6, 2007.

Verkasalo, H. 2007. Contextual Usage-Level Analysis of Mobile Services. Presented at The 4th Annual International Conference on Mobile and Ubiquitous Systems: Computing, Networking and Services (MOBIQUITOUS 2007). August 6-10, 2007 - Philadelphia, PA, USA.

Verkasalo, H. 2007. The Finnish Smartphone Study 2006. Published by the Networking Laboratory (Helsinki University of Technology), Elisa, DNA Finland, TeliaSonera and Nokia. The summary published in May 2007.

Verkasalo, H. 2007. A Cross-Country Comparison of Mobile Service Evolution. Helsinki University of Technology, Networking Laboratory. Submitted for journal publication.

Arjona, A. & Verkasalo, H. 2007. Unlicensed Mobile Access (UMA) Handover and Packet Data Performance Analysis. Presented at The Second International Conference on Digital Telecommunications, July 1-7, 2007, Silicon Valley, USA.

Verkasalo, H. 2007. Empirical Insights on the Evolution of the Finnish Mobile Market. Presented at Conference on Telecommunication Techno-Economics (CTTE) 2007, 14-15 June 2007, Helsinki, Finland.

Verkasalo, H. & Kivi, A. & Smura, T. 2007. A Framework for Analyzing the Usage of Mobile Services. Working paper. Helsinki University of Technology, Networking Laboratory.

Verkasalo, H. 2007. A Cross-Country Comparison of Mobile Service and Handset Usage. Licentiate’s thesis, Helsinki University of Technology, Networking Laboratory, Finland.

Verkasalo, H. & Hämmäinen, H. 2007. A Handset-Based Platform for Measuring Mobile Service Usage. INFO: The Journal of Policy, Regulation and Strategy. Vol 9 No 1, 2007.

Verkasalo, H. 2006. Mobile Data Service Evolution - Empirical Observations on Packet Data Service Adoption. Presented at CICT Conference 2006 – 3rd International CICT Conference, The Center for Information and Communication Technologies, Technical University of Denmark, November 30 – December 1, 2006.

Verkasalo, H. 2006. Empirical Observations on the Emergence of Mobile Multimedia Services in the U.S. and Europe. Presented at MUM 2006 – The 5th International Conference on Mobile and Ubiquitous Multimedia. Stanford University, California, December 4-6, 2006.

Verkasalo, H. 2006. Emerging Trends in the Mobile VoIP Business. Proceedings of the Seminar on Networking Business. Networking Laboratory. Helsinki University of Technology.

Verkasalo, H. 2006. Capturing End-Customer Behavior Through Handset-Based Monitoring. Research Paper, Helsinki University of Technology, Networking Laboratory, Finland.

Verkasalo, H. & Hämmäinen, H. 2006. Handset-Based Monitoring of Mobile Subscribers. Presented at Mobility Roundtable, 1-2 June, 2006, Helsinki, Finland.

Hämmäinen, H. & Verkasalo, H. & Kivi, A. 2006. The Real Usage Patterns of Mobile Subscribers: Regulatory Implications in Finland. Presented at ITS Conference, 12-16 June, 2006, Beijing, China.

Verkasalo, H. 2006. Convertible Securities Overcoming Double Moral Hazard in Venture Capital. Master’s Thesis, Department of Political Science, University of Helsinki.

Verkasalo, H. 2005. Handset-Based Monitoring of Mobile Customer Behavior. Master’s Thesis, Networking Laboratory, Helsinki University of Technology.

Verkasalo, H. 2005. Too Young to Be Patient? Aid and Support of Venture Capitalist in Timing Initial Public Offerings. Master’s Thesis, Finance, Helsinki School of Economics.

Other publications/presentations

Verkasalo, H. 2009. Empirical research of the mobile industry. Helsinki University of Technology. Reactor’s seminar at the Department of Electronics, Communications and Automation, Febryary 2, 2009.

Verkasalo, H. 2007. Workshop on the possibilities of handset-based end-user research. Nokia House, Keilaniemi, November 29, 2007.

Verkasalo, H. 2007. The Finnish smartphone market in 2005-2007. COIN Summit - Helsinki University of Technology, Dipoli, November 27, 2007.

Verkasalo, H. 2007. International Smartphone Study. COIN Seminar - Helsinki University of Technology, Dipoli, February 27, 2007.

Verkasalo, H. 2007. Evolution from Mobile Phones to Multimedia Computers. Presentation held at Nokia Headquarters, Keilaniemi, Espoo, Finland. March 20, 2007.

Verkasalo, H. 2006. Utilizing Handset-Based Monitoring in Mobile Industry Analysis. Keynote speech. HPY Annual Scholarship Event, November 2006, Helsinki, Finland.

Verkasalo, H. & Tallberg, M. 2006. Competition and Innovation in the Converging Internet and Mobile Networks. Presentation. GIGA Conference, PIMRC’06 (The 17th Annual IEEE International Symposium on Personal, Indoor and Mobile Radio Communications), 11-14 September 2006. Helsinki, Finland.

Verkasalo, H. 2006. Potential of Handset-Based Monitoring in Service and Application Usage Measurements. Nokia/TKK Research Conference 2006, Nokia Research Center (Helsinki), 23 May, 2006.

Courses

S-38.3041 Operator Business (springs 2006 and 2007)

S-38.3045 Special Assignment on Networking Business

S-38.3138 Networking Technology, Special Assignment

Other responsibilities

Consultant of the mobile industry and several start-ups.

Acting project manager of the MoMI project (Helsinki University of Technology)

Member of the Editorial Review Board of the Journal of Electronic Commerce in Organizations (JECO)

Member of the Editorial Review Board of the International Journal of Handheld Computing Research (IJHCR).

Member of the various reviewing boards in mobility and ecommerce –related international conferences

Co-organizer of the CTTE 2007 conference in Espoo, Finland

Various lecturing responsibilities at Helsinki University of Technology, Dipoli and seminars of the Finnish mobile industry